The Communication Group plc coordinated the Somabay media event which took place at The Bluebird in Chelsea on 15 May. The event provided an opportunity to share news and updates with top tier journalists and key trade partners on the resort and the surrounding Hurghada area. A key focus of the evening was to showcase the high end facilities and luxury hotels Somabay is home to, particularly the new Cascades Golf Resort, Spa and Thalasso which launched on 1 May.
The Communication Group secured a total of 14 media/trade attendees for a sit down three course dinner. The attendees were of extremely high calibre, writing for a range of top tier national, London and consumer publications such as The Mail Online, Evening Standard, The Daily Telegraph, City A.M. and the Culture Trip.