Nightingale Hospital has launched its new City Unit, to treat the increasing numbers of busy, stressed out City workers requiring mental health treatment. Often these patients are high performing individuals who seek perfection in their work and home lives, and who are struggling to cope with the stigma, or perceived stigma, of having a mental health condition. The Communication Group plc worked closely with the hospital around the launch of this new therapy centre, located near Bank station, in order to generate awareness for the service. As a result, we secured half-page exclusive in the Times which announced the official launch, since which the City Unit has seen high levels of demand.
Nightingale’s new City services provide for the growing demands to support mental health among City workers and provide discreet treatment options for individuals with conditions such as burnout, stress, depression, anxiety and addiction. Although the issues involved are complex, these are the most common problems that come with the intense demands of high pressure work environments. The new therapy centre has been designed to best serve City workers requiring outpatient care, with the standards set at Nightingale’s well-established Marylebone hospital.