LG SIGNATURE has announced its partnership with London Restaurant Festival (LRF) for its upcoming winter edition, run throughout October. This partnership will see LG SIGNATURE and LRF host a series of interactive and immersive wine tasting events for AMEX clients at exclusive locations across London, hosted by high end wine partners and top sommeliers. The LG SIGNATURE Wine Cellar and Refrigerator will be central to the events, and will be showcased directly to a high net worth, wine loving audience.
The ultra-premium home appliances and electronics brand is proud to be collaborating with LRF, now in its fourteenth year, to celebrate the capital’s diverse dining scene. The festival kicks off with an exclusive press launch on Wednesday 28 September at the Four Seasons Park Lane, where LG SIGNATURE’s luxury products, including the LG SIGNATURE OLED R TV, the LG SIGNATURE Wine Cellar and the LG SIGNATURE Refrigerator will all be on display.
Alongside the wine tasting events, a competition will be run throughout the festival for AMEX cardholders, and event attendees to have the chance to win a state-of-the-art LG SIGNATURE Wine Cellar, in order to maximise exposure for the brand.
The Communication Group plc will support LG SIGNATURE on all aspects of this partnership, with the primary aim being to give AMEX clients first-hand experience of the products in a range of settings, highlighting their unique features to potential buyers.
