Trade Coverage
‘Destination marketing’ booming, says poll
PR Week
Friday 2 June 2006
The place to be
Brand Strategy
Thursday 1 June 2006
The power of destinations
ITTN
Saturday 1 April 2006
Look to the rising stars
Travel Trade Gazette
Friday 10th February 2006
Stand out and deliver
Travel Weekly
Friday 10th February 2006
Foreign investors will follow
their heart
PR Week
Thursday 9th February 2006
The place to be
Brand StrategyThursday 1 June 2006
A destination is a place where people want to be. It could be a shop, a street, a city, a country or even a continent. They are special places that attract talent and create opportunities to generate prosperity. Destination status is not a rite of passage; it is a prized asset that requires nurturing and constant attention.